How to Get Your Business Recommended by ChatGPT and AI Tools in 2025
Getting your business recommended by ChatGPT is becoming just as important as ranking on Google. Businesses must optimise their online presence not only for traditional search engines but also for AI tools that influence buying decisions in 2025.
Why Being Found on Google Isn’t Enough Anymore – and What to Do About It
The way people search for products and services is changing.
Today, millions of people are turning to AI tools like ChatGPT, Perplexity, and Google Gemini to get answers — not just to write essays or generate images, but to ask real buying questions like:
- “Who’s the best accountant in London?”
- “What’s a good marketing agency for small businesses?”
- “Recommend a website designer near me.”
- “What’s the best software for managing property rentals?”
- “How do I get more customers for my café?”
These AI tools don’t just pull from traditional search engines. They pull from a mix of sources — websites, online directories, review platforms, blog posts, forum discussions, FAQs, and more.
Why Traditional SEO Isn’t Enough to Get Recommended by ChatGPT
Traditional SEO (Search Engine Optimisation) is still important — but it mainly helps you rank on Google. AI tools like ChatGPT work differently:
- They summarise what’s already known about your business from around the web.
- They look for patterns — who’s being talked about, reviewed, or linked to.
- They favour businesses with clear, helpful, specific content in natural language.
What You Can Do to Get Recommended by ChatGPT and Other AIs
1. Use Clear, Natural Language to Get Your Business Recommended by ChatGPT
Your homepage or about page should clearly explain:
- What you do
- Who you help
- Where you operate
- What makes you different
Example (for a property manager):
“We’re a London-based property management company that helps landlords take the stress out of renting. From tenant sourcing to maintenance, we handle it all — so you don’t have to.”
2. Add Q&A Content That Helps ChatGPT Understand Your Business
AI tools love questions and answers. They’re trained on the way people talk and ask for help. Create a simple FAQ or blog content that mimics this format.
3. Get Listed on Trusted Directories to Appear in AI Tools
AI models are more likely to recommend businesses that show up on reputable third-party sites like Google Business Profile, Trustpilot, Clutch, Yell, Bark, Checkatrade, etc.
4. Encourage Reviews That Help ChatGPT Recommend You
When your customers leave reviews, ask them to describe what you did, how it helped, and what results they saw.
5. Get Mentioned on External Sites to Increase AI Visibility
Appear in blog posts, industry roundups, guest posts, forums like Reddit or Quora, and business communities.
6. Use Schema Markup So AI Tools Understand Your Business
Add structured data (schema) like LocalBusiness or ProfessionalService to help AI understand what your site is about.
7. Update Content Regularly to Stay Visible in AI Tools
Even a quarterly update shows search engines and AIs that your business is active and relevant.
Recap: Your AI Visibility Checklist
- ✅ Write clear, natural-language descriptions of what you do
- ✅ Answer common questions in FAQ or blog format
- ✅ List your business on trusted directories
- ✅ Encourage natural, specific customer reviews
- ✅ Get mentioned in blogs, forums, and communities
- ✅ Add schema markup to your site
- ✅ Update your content at least quarterly
Final Thoughts
The rise of AI tools isn’t the end of Google — but it is the start of a major shift in how people find and choose businesses.
If you’re not actively working to get your business recommended by ChatGPT, Perplexity, or Gemini, you risk being invisible to the next generation of search. AI search optimisation is the new frontier for online visibility.
Want help? At Website Designers London, we help businesses build websites that are AI-ready, SEO-friendly, and built to convert.
📩 Contact us today to get started.
