SEO for Insurance Companies
For all of your marketing needs in the Insurance industry, our SEO & marketing team have you covered.
The insurance industry is one of the few that thrives regardless of what is going on in the world. Wars, recessions, political upheaval, you name it – they don’t have much of an impact on the insurance industry. An industry as resilient and, let’s face it, as profitable as the insurance industry is highly competitive so insurance companies need to have their marketing ducks in a row if they are to stand out. That’s where SEO for insurance companies comes in.
Get a free quote
Drop us a message to get a quote and one of our SEO team will be in touch. Whether you need assistance in optimising websites or other marketing needs, we’re happy to help.
The Pressing Need for SEO for Insurance Companies
SEO stands for Search Engine Optimisation and it’s what enables one website to appear at or near the top of page 1 search results, while other websites get buried on page 13. 20 years ago when there were only a relative handful of websites and SEO was in its infancy, it consisted mostly of stuffing HTML Header tags with as many search terms as possible, relevant or not.
Today, with more than 1 billion websites in play and search engines (particularly Google) much more intent on controlling the user experience, more refined and effective SEO tactics are required. Our SEO specialists are highly trained experts that understand every nuance of the search experience and how they relate to and influence the particulars of your insurance website.
The SEO Process
Keywords are a vital aspect of making sure your insurance website appears at or near the top of search results. But effective keyword research and placement is not enough. When you enlist our SEO services we go over every aspect of your site. That includes back-end coding, the number and type of images, the number and quality of your links, the ease of navigation and the loading speed of your pages. (Because if your site doesn’t load in around 3 seconds, people will exit.)
Another key aspect of any successful website today is whether or not it is mobile-friendly. That means it should be constructed using a responsive design that sniffs out the type of platform (Apple, Android, smartphone, tablet, etc.) being used to access the site and then shapes your site to conform to the needs of that platform. If your insurance website is not optimised for mobile, Google will ignore it.
Contact WDL for Expert SEO
SEO for insurance companies is no joke – it’s what separates successful websites from also-rans. It’s that simple. Contact Website Designers London today and start the process of delivering your insurance company website to page 1.
Who are WDL?
We are a team of web builders, specialising in SEO (search engine optimisation), graphic design, eCommerce and more. Based across the United Kingdom, we’re one of the highest rated web designer companies.
A popular choice - we offer ongoing support with digital marketing, driving traffic to your new site through proven tactics.