WDL’s SEO services for lawyers play a key role in establishing your firm’s credibility in the eyes of potential clients. Contact us to get started.
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It used to be that when people needed to find a lawyer, they asked friends or acquaintances for a recommendation. Either that or they sifted through the phone book hoping they would get lucky. Not anymore. Today, they turn to the internet. Or more precisely, to Google, which garners more than 90% of all internet search activity.
That fact by itself may not seem very important, but it is actually critical if your practice is to thrive and grow. You see, the law firms that appear at the top of search results do not end up there by accident. They achieve those lofty Page 1 positions because someone at the firm invested in an effective Search Engine Optimisation, or SEO, campaign.
The Importance of Effective SEO Services for Lawyers
Make no mistake. If your website does not appear on Page 1 of Google search results, you are in for a very tough slog because only 1 in 20 people ever venture past the first page. So, if your firm’s website appears on page 3 or 4, or 7, it might as well not exist.
The good news is that you do not have to settle for search engine obscurity and irrelevance. The team at WDL are experts at devising SEO campaigns that deliver for our clients. If your firm has a special focus, we will craft an SEO campaign that enables it to stand out from the competition. The end result: more clients.
Your website plays a central role in establishing credibility and even trustworthiness with potential clients. But it can’t do that if no one sees it. So, job 1 for our team is positioning your website where it can be found. Job 2 is making sure the same content that helped produce the outstanding page rank also convinces potential clients that you are the firm for them.
That’s a lot to ask from an SEO campaign, and there are not a lot of companies that are up to the challenge. WDL is one that is. Give us a call today and ask about our SEO services for lawyers.
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